[Remote] Senior Account Strategist
Note: The job is a remote job and is open to candidates in USA. Geonetric is a company that specializes in digital marketing solutions for healthcare clients. As a Senior Account Strategist, you will guide clients in achieving their online initiatives, manage client accounts, and lead digital strategy sessions while ensuring positive client satisfaction and financial results.
Responsibilities
- Lead long-term client strategy by understanding clients’ business needs, Geonetric products and services, and the healthcare web market
- Manage client accounts, including small to mid-sized clients complicated projects, multiple locations or affiliate organizations, and clients with multiple-component projects
- Serve as a subject matter expert on Geonetric products and services, as well as digital marketing initiatives
- Lead digital strategy sessions with clients, including c-suite executives and committee structures by reviewing and researching client history, identifying market trends, analyzing web data, preparing presentations, and ultimately recommending strategic online initiatives
- Communicate critical client messaging, including to at-risk clients, and related to client escalations
- Maintain and expand a strong, positive, and profitable client relationship ensuring account growth and client renewal
- Develop and expand client relationships into service line managers and executives
- Identify leads, nurture sales opportunities, and recommend additional products and services that meet client’s needs and maximize their investment with Geonetric
- Identify, manage, and implement new strategies to ensure a full sales funnel and accurately forecast sales efforts, collaborating across teams and identifying new product opportunities as needed
- Recommend enhancements to Geonetric products and services to better meet client needs
- Collaborate with Geonetric teams to deliver effective, innovative, unified, cross-team solutions to clients, while balancing client and company needs, ensuring positive client satisfaction and financial results
- Serve as a leader on the Account Strategy Team by mentoring others and expanding knowledge around digital and healthcare strategy
- Completes complex work independently while understanding and anticipating impacts, including to adjacent work
- Serves as a subject matter expert in the discipline, solving unexpected issues, and making decisions
- Manages and defines processes, recommending and executing improvements, efficiencies, and technologies to drive better results
- Develops and executes strategies in collaboration with others, effectively communicating to stakeholders
- Consistently lives our core values: Own It, Bring It, Push It, Say It, Unite
Skills
- Bachelor's degree in Marketing, Business or related field or equivalent required
- Typically has a minimum of 5 years' experience
- Experience with strategic marketing required
- Strong written and verbal communication skills, including presentation skills, required
- Ability to communicate effectively with c-suite executives and within a group or committee structure
- Strong analytical and problem-solving skills required
- Strong negotiating skills required
- Frequent overnight travel required
- Proficiency in Google Analytics, paid search, and social media preferred
- Experience with healthcare preferred
Company Overview
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