Social Media and Brand Coordinator

Magellan Jets, founded in 2008, is a leading provider of private aviation solutions based in Quincy, MA. They are seeking a Social Media and Brand Coordinator to support their marketing team by driving brand awareness, lead generation, and customer retention through social media strategy and content creation.

Responsibilities

• Oversee social media channels, including Instagram, LinkedIn, Facebook, YouTube, and Pinterest, with a strong understanding of distinct content needs for each unique platform
• Support the launch of future social media channels by developing and implementing social media strategies to increase brand awareness, engagement and lead generation
• Create, schedule, and publish content, including short-form copywriting, on all platforms
• Monitor social media trends, respond to comments and messages in a timely manner, and actively engage in relevant social discussions
• Track and measure social performance monthly through a social dashboard
• Implement and maintain brand consistency across all marketing materials and office assets. This includes updating and distributing the marketing kit, designing email signatures, and creating business cards
• In collaboration with the Sr. Brand Marketing Manager, help maintain relationships with external vendors, agencies, freelancers, and relevant partners involved in marketing projects, ensuring timelines and deadline expectations are met
• Oversee the inventory of promotional items and branded merchandise
• Coordinate the ordering, storage, and distribution of swag
• Handle the logistics of sending out client gifts, including packaging, shipping, and tracking deliveries to ensure timely and accurate fulfillment
• Assist in planning and coordinating internal and external company events and partnership activations
• Manage event logistics, coordinate with vendors and partners, and ensure successful execution and follow-up
• Provide administrative assistance to the marketing team, including but not limited to scheduling meetings, preparing materials, shipping items, database maintenance, correspondence handling, event setups, and partnership activations

Skills

• 1-3 years of marketing, advertising or experience in a related field preferred
• Bachelor's degree in marketing or a related field preferred
• Basic knowledge of how to analyze data, determine market trends, and read campaign performance metrics to inform decision-making and strategy development
• Excellent communication skills, both verbally and in writing, including crafting compelling marketing copy and presentations
• Strong understanding of social media platforms, trends, and best practices, with the ability to create engaging, platform-specific content
• Proficiency in short-form copywriting for social media
• Experience with social media analytics tools to track and report on performance
• Familiarity with marketing automation tools (e.g., HubSpot), CRM systems (e.g., Salesforce), project management software (e.g., Airtable), social media management tools, and native social media platforms
• Proficient in Microsoft Word, Excel, PowerPoint, and Outlook for creating documents, managing data, and communicating effectively
• Proficient in Adobe Creative Cloud (InDesign, Photoshop, Adobe Premiere, Adobe Illustrator), Canva, and ability to edit and create in Instagram Reels, TikTok, and other social media editing applications
• Exceptional thoroughness and attention to the details in all marketing activities, including content creation, proofreading, and campaign execution
• Capacity to generate creative and innovative ideas and solutions for marketing campaigns, content creation, and promotional materials
• Ability to take initiative, work independently when necessary, and seek out opportunities for improvement and growth
• Ability to organize and prioritize tasks, manage timelines, and coordinate with cross functional teams to ensure project and event success
• Capability to work effectively in a team environment, collaborating with colleagues from various departments to achieve common goals
• Flexible and able to adapt to changing priorities, market conditions, and emerging trends in the industry
• 1-3 years of marketing, advertising or experience in a related field preferred
• Bachelor's degree in marketing or a related field preferred

Benefits

• Flexible Paid Time Off Policy
• Parental Leave Return-to-Office Benefit
• 9 company paid holidays
• Medical Insurance (HMO or PPO)
• Dental and Vision coverage
• Health Reimbursement Arrangement (HRA)
• Healthcare Flexible Spending Account (HFSA)
• Dependent Care Flexible Spending Account (DCFSA)
• Rx Cost Share Assistance Program
• Life Insurance & Disability Benefits (100% Employer Paid)
• Free Employee Assistance Program (EAP)
• 401(k) Retirement Plan with an employer match
• Fitness Reimbursement Program
• Pet Insurance Discount

Company Overview