Executive Advisor - Out-of-Home (OOH) Media & Billboard Partnerships | World NGO Day Global Council
About Us
World NGO Day is observed globally on February 27 in over 145 countries and is endorsed by the European Union, UNESCO, UNDP, and the Council of Europe. The Global Council for World NGO Day is an influential advisory body dedicated to amplifying the voice of civil society through culture, media, and creative expression. The Role We are seeking an Executive Advisor – Out-of-Home (OOH) Media & Billboard Partnerships to help realize HUMANITY by World NGO Day, our flagship 2026–2028 initiative. HUMANITY will transform digital billboards into the world’s largest open exhibition dedicated to NGOs and civil society in 2027. To bring this vision to life, we are looking for strategic expertise in out-of-home media partnerships and the billboard industry.
What You'll Do
- Advise on strategy for securing premium billboard space partnerships in Times Square and other major US cities
- Guide negotiations with out-of-home media companies (Clear Channel Outdoor, Outfront Media, Lamar, Times Square Alliance, etc.)
- Leverage your industry relationships to open doors to media partnerships and in-kind sponsorships
- Advise on how to position HUMANITY by World NGO Day to the OOH industry as a prestigious, culture-defining opportunity
- Provide thought leadership on emerging trends in public space media and digital billboard innovation
Who We're Looking For You have deep expertise in out-of-home media and the billboard industry. Your background likely includes:
- VP / SVP level at a major OOH media company (Outfront Media, Clear Channel Outdoor, Lamar, etc.) - ideally in the last 3 years
- Established relationships with decision-makers in the billboard and public space advertising ecosystem
- Experience structuring media partnerships or nonprofit collaborations
- Understanding of Times Square's media landscape and stakeholder ecosystem
- Strategic judgment on how to position cultural initiatives to the corporate media world
Your expertise is not about logistics or operations - it's about understanding how to frame civil society's story in a way that resonates with corporate media partners and the public. The Commitment
- Role Status: 12-month renewable volunteer term (unpaid to maintain independence and neutrality)
- Time Required: Approximately 3–6 hours per month, flexible
- Location: New York, NY (Remote)
- Authority: Advisory only - non-binding recommendations to the Global Council
- Exclusivity: Non-exclusive - free to maintain all other professional pursuits
What You Will Gain This is an unpaid, honorary role. However, the value is significant:
- Official Title: Executive Advisor - Out-of-Home Media & Billboard Partnerships, World NGO Day Global Council
- Verified Digital Credential: LinkedIn badge + featured profile on WorldNGODay.org (145+ countries)
- Press & Recognition
- Exclusive Access
- Influence: Early-stage input on HUMANITY's creative direction and strategic partnerships
- Cultural Diplomacy Role: Leadership in a globally visible initiative endorsed by UNESCO, EU, UNDP, Council of Europe
- Future Opportunities: Potential for paid strategic collaborations for long-term contributors
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