Marketing Content Specialist

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<p>About the job</p> <p>We at Assist World are seeking a Virtual Assistant – Marketing Content Creator on behalf of a client. Our client, a retail company, is looking for a highly capable and detail-oriented Virtual Assistant to support their marketing operations during an important product launch.</p> <p>You will be responsible for transforming product information into polished marketing materials, making use of AI tools, editing software and your own judgment to deliver top-tier results.</p> <p>This is a fast-paced, hands-on role where you will work independently, exercise critical thinking and ensure a high standard of work quality.</p> <p>Key Responsibilities</p> <p>Content Generation:</p> <p>Use Google Gemini to create fresh marketing copy based on product information stored in Dropbox.<br /> Follow a simple workflow to upload prompts, generate content, and save final documents back to Dropbox.<br /> Editing &amp; Quality Control:</p> <p>Run all generated content through Grammarly to ensure polished, professional English.<br /> Review multiple ad copy variations and select the best-performing versions based on clarity, tone, and brand fit.<br /> Judgment &amp; Taste:</p> <p>Evaluate copy with a critical eye for luxury and premium positioning.<br /> Apply good judgment to ensure marketing material reflects a sophisticated, upscale brand image.<br /> Collaboration &amp; Communication:</p> <p>Be available for occasional quick check-ins via WhatsApp or Signal during European (CET) or US (EST) hours.<br /> Work efficiently to meet deadlines around a mid-October launch date.</p> <p>Ideal Candidate Profile</p> <p>Fluent, Neutral English: Comfortable communicating in clear, global English (minimal accent preferred).<br /> Strong Work Ethic: Proactive, self-directed, and focused on getting tasks done without constant supervision.<br /> Critical Thinker: Capable of comparing multiple pieces of copy and selecting the most effective one.<br /> Detail-Oriented: Skilled at proofreading, editing, and ensuring top-quality output.<br /> Culturally Aware &amp; Sophisticated: Ideally has exposure to premium brands, design, or luxury products and understands the aesthetics of high-end marketing.<br /> Tech-Savvy: Comfortable working with tools like Google Gemini (AI), Dropbox, Grammarly, and other online platforms.<br /> Experience: Previous experience in marketing, copywriting, content creation, or similar roles is a plus.</p>